AI Insights · Timothy · April 2022
Top 5 iOS Toddlers Games in the UK: Q1 2022 Performance
Discover the performance trends of the top 5 toddlers games on iOS in the United Kingdom during Q1 2022, including weekly downloads, revenue, and active users.
The first quarter of 2022 saw notable trends in the performance of the top 5 toddlers games on the iOS platform in the United Kingdom. Here’s a closer look at the key metrics for Reading Eggs - Learn to Read, Kiddopia - Kids Learning Games, Lingokids - Play and Learn, Moshi Kids: Sleep, Relax, Play, and ABCmouse: Reading & Math Games. All data comes from Sensor Tower, where more insights can be found.
Reading Eggs - Learn to Read from Blake eLearning experienced a steady increase in weekly revenue, peaking at approximately $49K in the final week of February. Weekly downloads peaked early in January with around 3.5K and declined to about 2K by the end of March. Active users saw a slight decline from 30.3K in early January to 24.5K by the end of the quarter.
Kiddopia - Kids Learning Games from Kiddopia, Inc. maintained a consistent performance in weekly revenue, with a peak of approximately $27.7K at the end of January. Weekly downloads showed a significant drop from 6.8K at the end of December to about 2.5K by the end of March. Active users fluctuated but remained around 67.6K to 81K throughout the quarter.
Lingokids - Play and Learn from Monkimun Inc observed a steady weekly revenue, reaching up to $25.2K at the end of February. Weekly downloads saw a significant drop from 7K in early January to about 1.5K by the end of March. Active users decreased from 11.3K in early January to approximately 6.2K by the end of the quarter.
Moshi Kids: Sleep, Relax, Play by Mind Candy Ltd saw its highest weekly revenue of around $13.2K at the end of January. Weekly downloads peaked at approximately 2.5K in early January but declined to about 1.4K by the end of March. Active users fluctuated slightly, ending the quarter at around 5.7K.
ABCmouse: Reading & Math Games from Age of Learning, Inc. experienced a peak in weekly revenue of approximately $12K at the end of February. Weekly downloads showed growth, reaching about 4.4K in early March. Active users consistently increased, peaking at 30.5K by mid-March before slightly decreasing to 29.5K by the end of the quarter.
Overall, these top toddlers games exhibited varied trends in downloads, revenue, and active users throughout Q1 2022. For more detailed insights and data, visit Sensor Tower.